Push deliver cutting edge design and fabrication to major global brands for event and experiential activation. We put together a show reel with key motion graphic cuts which symbolise the purity of a basic geometric form which transforms into recognisable and relevant words.
The reel is made up of 90% static images brought to life by the edit, call outs and sound.
We were contacted from Sunny California to help a start up Wake Riding / water sports company form a brand identity and steer their company ethos.
The final result was a hand drawn logo mark which represented the fun, energy and familiarity of the park and its intention to bring everyone to water sports.
We enjoyed this one!
__Working closely with our agency partners Amp London, we undertook the task of rebranding SilverBug, a well established IT company. Amp London provided strategy, tone of voice and brand direction via a series of discovery workshops held in London.
The final logo and overall tone of voice was designed to convey a friendlier more personable company in line with the new strap line “Business-Shaped Technology” The rounded, softer edge styling gives the brand its own unique identity within an increasingly competitive market.
To finalise the project, the SilverBug website went live in July, bringing together brand, voice and service. View it here
__As part of a complete rebrand, we created and produced a video sting for the high energy, big hitting RUSH Hockey on behalf of Amp London. The new project aims to stimulate a significant growth in participation of hockey across England in the run up to the 2012 Olympics.
We worked with Imagination London to design and produce key animation sequences for a 30m wide screen situated at a charity event in the Serpentine Gallery London. Celebrating 75 years of the E-Type and 40 years of the Serpentine Gallery.
__A giant advent calendar projected onto the side of London’s Westfield Shopping Centre to promote Google’s new Chrome browser, produced for our partner agency Flourish who ran the project. The team created and produced the entire projection mapped animation, hand drawn advent goodies and sound fx.
Creative Director. Guy Tremlett
Production Director. Catherine Smee
Art Direction. Paul / Scott Boulding
StoryBoards/Animation. Dan K.
Projection. Bluman Asso.